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Advertise With E-Soft
E-Soft provides interactive web tools, on-line security resources and
monthly surveys on latest web market trends. As a result,
it keeps in touch with a world wide audience of network administers,
web masters, service providers, publishers, developers, e-commerce
players, decision makers, and security product vendors.
All of them with one thing on their mind, Security. By advertising with
us, you can reach those top prospects with millions of dollars in
purchasing power, effectively and efficiently.
Banner advertisements are done on a rotating basis, so that single
or multiple visit users have the same chance of seeing your ad. The
current CPM is $30 Cdn, with a minimum of 5 CPMs.
Site sponsorship places your banner ad on across all web pages on
our site, receiving one of 4 sponsorship slots, each slot receiving 25%
of our available page views. Ads are rotated
per page view on a visitor basis, ensuring equal distribution of impressions
among the 4 slots. Sponsors may purchase multiple slots if they wish.
E-Soft currently sends out a monthly newsletter to our opt-in
subscriber base. Newsletter sponsors will be provided with a section in the
newsletter where their company name, URL and up to 8 lines of text at 68
characters per line (no imbedded HTML) will appear.
One sponsor per newsletter per
month will be accepted. The January, 2000 newsletter circulation will be
approximately 1200 users.
| Graphical Content And Standards |
Full size banner ads may be in either gif or jpg format, must be
486x60 pixels large, and the file size should not exceed 30K.
We reserve the right to refuse advertising content that we deem
to be misleading, pornographic, demeaning, or to be in violation or
inconsistent with E-Soft's approach of providing a professional,
security related web site.
Our preferred way of receiving materials is via E-Mail at
advertising@e-softinc.com.
We prefer to receive the information 7 days prior to the ad run to allow
for setup and testing time.
Reports will be E-Mailed out to your specified contact point
at the end of each month. Reports will include impression counts per
area of the web site, number of unique visitors receiving ad impressions,
and (if applicable) the number of users that received the newsletter.
The costs for advertising with E-Soft are subject to change. The current costs are as follows:
| Vehicle | Cost | Additional Information |
| Banner Ads | $30/CPM | minimum 5 CPM |
| Site sponsorship | $25/CPM | based on previous quarter's traffic |
| Newsletter | $0.15/user | current subscriber base: 2800+ |
All prices are quoted and billed in Canadian dollars.
$1.00 CDN = $0.68 U.S. (approximate). For up to date currency conversions,
try http://www.xe.net/ucc/
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